OVERVIEW
A strong conceptual big idea thinker who'll be responsible for conceptualising and producing relevant and engaging concepts and content for digital, public relations and some above the line campaigns. Be familiar with all digital formats all while meeting objectives and answering client briefs.
RESPONSIBILITIES AND REQUIREMENTS
- Research, write and manage long and short form copy for multiple platforms that can position clients as thought leaders
- Minimum five years of writing experience across sectors from automotive, medical to technology and lifestyle, with a particular focus on highly regulated industries.
- Edit and proof work to ensure high editorial standards are met across all content outputs
- Collaborate with creative teams to conceptualise big ideas and write copy for key messaging on all campaign deliverables
- Drive brand consistency across all communications
- See projects through the whole creative process
- Use SEO principles to maximise content reach and search rankings
- Source images and other content
- Ability to plan, work independently and meet deadlines.
- Minimum undergraduate degree in Journalism or English languages. Preferably an Honours degree in a related field