OVERVIEW
The individual will need to be a cut above the rest – with the drive, ability and experience to make a difference. Exceptional writing skills are a pre-requisite for consideration. Will work on B2B and B2C brands, and it is essential to have a passion for dealing with media.
RESPONSIBILITIES AND REQUIREMENTS
- Offering the full PR function to the client
- Ensuring integration and implementation of strategy across all media channels (digital)
- Remaining in tune with industry developments and trends, so these can be appropriately leveraged
- Monthly evaluation of publicity achieved
- Organising product reviews and giveaways
- Preparation of status reports, evaluation reports, checklists, event proposals, budget controls, etc
- Submission of press release material with the ability to motivate and follow-up until publicity is achieved
- Related tertiary qualifications preferable – PR Diploma or Communications degree preferable
- Significant experience in professional client relationship management
- A background in advertising, PR, communications, design, or marketing